While labeled as "lifestyle and entertainment," this specific trend is more accurately described as . It relies on the exploitation of low-wage workers and the use of sensationalist, aggressive titles to drive traffic. Users are encouraged to exercise caution, as clicking on links associated with these specific keywords often poses a significant cybersecurity risk.

: Ojol (Ojek Online) refers to ride-hailing drivers (such as Gojek or Grab) in Indonesia. "Prank" videos involving these working-class individuals are immensely popular, ranging from heartwarming charity videos to highly controversial and inappropriate setups.