While Coke Studio Bangla officially launched its first season in early 2022, the ground prep, curation, and intense online anticipation dominated the music industry discussions throughout the latter half of 2021.

A somber political anniversary was observed on August 21. On that day, the Awami League and its allied bodies paid homage to the victims of the 2004 grenade attack on an anti-terrorism rally, which targeted Sheikh Hasina and killed 24 leaders and activists of the party. The attack, which occurred during the previous BNP-led government, remains a deep scar in the nation’s political memory.

: Pritom Hasan continued to lead the pack with visually stunning music videos and experimental sounds, notably with hits like "Morey Jak."

Major brands began shifting their advertising budgets away from traditional TV slots toward influencer marketing, recognizing the immense grip these digital creators held over the youth demographic. Music: Indie Revivals and Corporate Patronage